Municipal Bond Market Essays and Term Papers
751 Municipal Bond Market Essays: 476 - 500
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Management Awareness of How to Integrate Internet Effectively for Marketing
Management Awareness of How to Integrate Internet Effectively for Marketing Executive Summary The majority of the initial application of the Internet to the requirements of business came from IT staff. This has altered, with most of the impetus as well as energy now coming from the marketing department. Since the use of the Internet, for marketing purposes, turns out to be more and more significant it is imperative for marketers, and other managers, to completely
Rating:Essay Length: 2,646 Words / 11 PagesSubmitted: May 17, 2013 -
Marketing Case
Marketing is a very important aspect in terms of developing businesses, brands and consumer satisfaction and loyalty. Even though there are increasing numbers of people joining the marketing world each day, they still don't know the aspects of marketing. A person who wants to succeed in marketing industry must first take note on the importance, from its general purposes to its strength in all industries. Firstly, we need to really understand what the real meaning
Rating:Essay Length: 1,282 Words / 6 PagesSubmitted: May 26, 2013 -
Marketing Within Time Industry
INTRODUCTION By 1998 the Swatch Group can be counted as one of the world's largest watch company. Including their own brand name watches, they control other brands such as Rado, Longines, Calvin Klein, Omega, and Hamilton. Swatch, by itself, controls a 20-25% of the worldwide sales with much of their sales occurring in Europe and Asia. The success of the business, within the U.S. watch market, is significant. Its production contributes an innovative look to
Rating:Essay Length: 2,973 Words / 12 PagesSubmitted: June 3, 2013 -
Marketing Research Case
Marketing is vital for any organization. Without it, an organization would not be able to show what their products are about nor be able to sell much. In order for an organization to sell as much as they anticipated, they need to perform marketing research and analysis as well as have a successful marketing strategy. To have a successful marketing strategy means to have a successful company for many years to come. Therefore, marketing research
Rating:Essay Length: 990 Words / 4 PagesSubmitted: June 3, 2013 -
Product Design in China Market
Speech Outline Topic: Product design in China Market Specific purpose: To explain why product design is important in China market for my audience. Introduction Nowadays, product design is becoming a hot issue which attracts many people's attentions. I would like to introduce about it, as it has become increasingly important in today's fast-paced, globally competitive environment, especially in China market. More and more companies in China have realized the importance of product design. For example,
Rating:Essay Length: 281 Words / 2 PagesSubmitted: June 6, 2013 -
The Laundry Lounge Marketing Plan
1.0 Executive Summary: This marketing plan is for the benefit of everyone who hates doing their laundry at an average coin laundry mat. Where doing your laundry is time consuming, and boring. In this marketing plan I will discuss how, "The Laundry Lounge", is going to change all that. I am also going to teach you about our service, get your feedback, so that we can effectively fulfill your needs. We will discuss in detail
Rating:Essay Length: 3,105 Words / 13 PagesSubmitted: June 22, 2013 -
Marketing Mix
Marketing Mix Marketing has long been the subject of exhaustive research in the business world. Over the years valuable insights have contributed to and helped shape its definition. Many have proposed the constituents of marketing, which led to the development of the marketing mix (Kotler & Keller, 2012). The marketing mix is an essential part of an organization's marketing strategies, comprised of two interrelated ingredients: a target market and a marketing mix. Target markets are
Rating:Essay Length: 1,394 Words / 6 PagesSubmitted: June 23, 2013 -
Impacts of Marketing Myopia
Impacts of Marketing Myopia As we all know, Marketing Myopia was first introduced by Theodore Levitt. According to his theory analysis, companies apply a wrong approach to meeting the needs of consumers. They believe that consumers, and potentially customers, buy a product or service for its own sake, ignoring the utility value of the product or the service, which is the main reason for its purchase, which, in other words, demonstrates a specific choice of
Rating:Essay Length: 413 Words / 2 PagesSubmitted: June 24, 2013 -
Car Wash Marketing Plan
Car Wash Marketing Plan The idea of this business report is to explore and analyze the elements of a Marketing Plan. To demonstrate and explain the elements presented in the marketing plan and detailing the areas of strength and weaknesses in the marketing plan. And to also suggest ways of improving the marketing plan. Soapy Rides Car Wash will be the prominent car wash for luxury vehicles in East Meadow, Long Island. It is owned
Rating:Essay Length: 1,946 Words / 8 PagesSubmitted: July 12, 2013 -
Agilent Technologies Marketing Management
Marketing Management | Term 01 CASE STUDY ANALYSIS ON AGILENT TECHNOLOGIES Submitted by Sonika Krishnan Sourrendere M Sridharshini T Sritama Ghosh Srivatsav S Steven Sam Agilent Technologies - Case Summary In 1939, Bill Hewlett and Dave Packard, started Hewlett-Packard to provide test and measurement equipment. Later on, HP diversified into printers, imaging equipment, computers and servers. Different business models prompted HP to split into two separate, independent companies. The consumer/computer business retained the name of
Rating:Essay Length: 5,385 Words / 22 PagesSubmitted: July 13, 2013 -
Phil&teds Marketing Management Memo
Phil&teds Marketing Management Memo The Background: Phil&Teds is a New Zealand buggy company. They design buggy's that are durable and more adventurous that most. Phil&Ted's buggy's rely heavily on New Zealand's "clean & green" image for their marketing; however their products are made in China. 97% of Phil&Teds buggy's are sold overseas via resellers or internet purchases. Current Arena and Tier Strategies of Phil&Teds Most Excellent Buggy Company: Phil&Teds core fundamental of their current arena
Rating:Essay Length: 402 Words / 2 PagesSubmitted: July 14, 2013 -
Service Quality - a Tool of Value Based Marketing
Service Quality - A tool of Value Based Marketing by Mr. N.S.Padmanabhan , Ms. Deepthi Sankar and Dr. Sibu C Chithran Abstract Modern years have witnessed an excess of new management approaches for improving organizational performance: total quality management, empowerment, reengineering, Kaizen, team building, and so on. Many have thrived but quite a few have failed. Often the cause of failure was performance targets that were unclear or not properly aligned with the ultimate goal
Rating:Essay Length: 1,501 Words / 7 PagesSubmitted: July 16, 2013 -
Marketing Environment: German Car Makers Face a New Breed of Consumers
Marketing Environment: German Car Makers Face a New Breed of Consumers Environmental factors related to population that are changing the way certain people approach car buying and are thus creating new market segments Gone are the days when people considered the ownership of a car as a status symbol. The younger generation focuses on convenience and practicality associated with it. Car sharing allows them to use a car without spending a hefty amount on it.
Rating:Essay Length: 347 Words / 2 PagesSubmitted: July 23, 2013 -
Capital Market of Bangladesh
As a Financial Institutions, Brokerage Houses are the key source of financing in capital or Share Market in Bangladesh. In Bangladesh, There are two Major Stock Exchanges. They are Dhaka Stock Exchange and Chittagong Stock Exchange. Both stock Exchanges are come into existence as capital market regulator through promulgation of the Securities and Exchange Commission Act 1993 Basically; Stock Exchange is the market of Secondary Shares of Public Listed Companies. Public Limited Companies' is enlisted
Rating:Essay Length: 1,714 Words / 7 PagesSubmitted: July 29, 2013 -
Marketing Case Study
INTRODUCTION Crust applied variations of aspects for the purpose leading a successfully developing business. Through utilizing a space in the market, creator Anastasiadis offered gourmet-quality pizza's on the run. The target market included those of mid to high socio-economic status of income, also demographics of mid to high incomes consisting of families both in a comfortable prosperous locality (Armstrong 2012 p71). The distinct development of the store benefitted customer relationships. The intention of stimulating the
Rating:Essay Length: 505 Words / 3 PagesSubmitted: August 7, 2013 -
Marketing Principles
An adequate and efficient marketing system is crucial as it enables diversification, while providing producers with superior prices. Value adding refers to the process of enhancing a particular product or service, and includes the act of shifting goods from producers and suppliers towards consumers. It is imperative for retailers to add value to the marketing system to make goods and services more available and accessible to target markets. Marketing channels add value through key functions,
Rating:Essay Length: 814 Words / 4 PagesSubmitted: August 10, 2013 -
Marketing Case
Question 1- outline and discuss the main factors that contributed to Crust's success and RBW's poor performance. The main factors that contributed to Crust's success were the identification of the market gap and the appealing design of the outlet. The market gap that was being targeted by Crust, explored the difficulty of the pizza to maintain its quality during delivery time. Thus, the priority was to develop a formula in which the crust of the
Rating:Essay Length: 593 Words / 3 PagesSubmitted: August 11, 2013 -
Information System on Marketing Sales
Research Paper Information System on Marketing Sales Wilman Martinez Management Information System (SMT-2734-02-13SU2) JUL 28, 2013 Ms. Catherine White Abstract Information System changed in many ways how companies operate in marketing and sales. Information System has evolve marketing and sales in companies, it has created easier way to make smarter and sharper decision in a quicker fashion. Technology such as the internet has the ability to connect and send/extract information to/from other companies in matter
Rating:Essay Length: 1,164 Words / 5 PagesSubmitted: August 17, 2013 -
Tip Top Market
Case Analysis 2: (20% of Course Grade) "Tip Top Markets" (pages 415-416) This case involves an analysis of quality and quality control solutions using various quality tools. The case analysis should be treated as a problem presented by a company's top management to your team's analysis and decision recommendations. Hence, it should demonstrate the qualities of thorough and relevant research, logically sound analysis, and focused professional writing. The document should be written using MSWORD 2007
Rating:Essay Length: 277 Words / 2 PagesSubmitted: August 26, 2013 -
Walmart Current Market
Introduction. Today it is about convenience and the best value for your dollar. People want to find bargains and do as much of their shopping at one place. Few retail chains offer these kinds of services. Such stores as Fred Meyer, Kroger, and Wal-Mart allow consumers to grocery shop, shop for electronics, clothes, house ware items, and other things. These stores offer competitive to low prices, brand names, and meet the daily demand of most
Rating:Essay Length: 1,668 Words / 7 PagesSubmitted: September 2, 2013 -
The Stock Market
Abstract In the stock market, as the institutional owners, they always rebalance their stock portfolio by increasing or decreasing the ownerships. In this assignment, I would examine some reasons why they change their ownerships. For this purpose, I pick up two reasons to do the future analysis, one is the 9-month average monthly return, and the other is the market value of the company one year before. I want to examine whether these two factors
Rating:Essay Length: 727 Words / 3 PagesSubmitted: September 10, 2013 -
The Business Market Compared to the Consumer
There is a clear difference between the business market compared to the consumer market. A company will depend on the target client that can be business or consumer to determine how they build their brand. A brand is defined or consisted of name, sign, symbol, design or any combination of that to identify a kind of goods or services to provide to the target client. Because the target client is different, building a brand in
Rating:Essay Length: 423 Words / 2 PagesSubmitted: September 13, 2013 -
Roses America Llc Marketing Plan
Roses America LLC Marketing Plan Roses America LLC Marketing Plan is developed according to the analysis of the various factors that affect the development of their products, roses are the primary product and these variables are developed for related products that stimulate sales Roses America. Marketing plays an important role Roses America and then establish the means used to promote the roses, the variables analyzed for the choice of distribution channels, the budget provided for
Rating:Essay Length: 727 Words / 3 PagesSubmitted: September 16, 2013 -
Market Research Options
Market Research Options As the group saw it, they could limit the study by age, by neighborhood, or by socioeconomic bracket, they could include all Bostonians, or they could attempt some combination of the above. Further, a number of research options seemed plausible. Quantitative Surveys A large-scale, citywide survey covering 0 to 1,000 individuals could be done by telephone for about $15,000 or by mail for about $10,000. It would take about two months to
Rating:Essay Length: 422 Words / 2 PagesSubmitted: September 22, 2013 -
Eco 365 - Differentiating Between Marketing Structures - Kudler Fine Foods
Differentiating Between Marketing Structures Rob Arnold ECO 365 January 03, 2012 Jeffrey S. Laudin Differentiating Between Marketing Structures Kudler Fine Foods (KFF) is a premier gourmet grocery store established in 1998 by Kathy Kudler. Mrs. Kudler started the store because there was a lack of this type of store in her area (Kudler Strategic Plan, 2003). The first store that opened was in the La Jolla area, as the store flourished she opened another store
Rating:Essay Length: 1,097 Words / 5 PagesSubmitted: September 24, 2013