The Pm Group - Ad Agency Report

The PM Group - Ad Agency Report

Henry A. Hall

Marketing Management

9 January 2012

The PM Group - Ad Agency Report

The PM Group has worked hard to become the largest full service advertising agency in San Antonio in just two decades. The PM Group's hard work has taught them one thing: "Those who try to define themselves by traditional titles are doomed to find only traditional limitations" (PMG, 2011).

The PM Group is the biggest advertising agency in San Antonio, and defies being categorized as just an ad agency, brand marketing firm, or even design firm. They like to say they are not even in the advertising or marketing communications business. The PM Group is in the revenue solutions business. Their entire agency team endeavors to create solutions that consistently provide winning opportunities for their clients. They consistently out think the competition and transform ideas into executions that motivate and activate demographic targets and consumers, and drive sales (PMG, 2011).

The PM Group develops award winning branding and advertising campaigns, but they also design websites, create interactive marketing ideas, devise strong media plans, and create attention-grabbing promotions. They do this for a diverse range of clients in retail, medical, personal services, restaurant, optical, automotive, personal injury law and professional sports marketing. They continually looks to refine and redefine new ways to propel they clients further forward, because they will not have them defined by traditional limitations either (PMG, 2001).

Although the largest general market advertising agency in San Antonio, not all of their clients are from Texas. The PM Group is proud to represent a diverse group of advertisers who are number one in their categories, or are getting there quickly (PMG, 2011). See table 1 for a list of current and past business clients of The PM Group.

Table 1 The PM Group's Current and Past Clients

A&W Restaurants Empire Vision Planet Fitness

Ancira Enterprises Eye Care Centers of America Rapid Tax

Ancira Chevrolet The Face Place Retama Park

Ancira Chrysler-Jeep Five Star Cleaners San Antonio Rampage

Ancira Dodge Five Star Wedding Gown Specialists Silo Elevated Cuisine

Ancira Nissan Fox29 San Antonio Silver Stars

Ancira Ford EyeMasters San Antonio Spurs

Ancira RV Hour Eyes SeaWorld of Texas

Austin Toros ICON Development Solutions Six Flags

Binyon's Ingram Park Auto Center Smooth Solutions

Blue Haven Pools IHOP Stein Optical Express

Cambridge Eye Doctors KFC Stowers Furniture

Cap*Rock Winery KONO AM/FM Subway

Chuck Nash Auto Group The Law Offices of Thomas J. Henry Taco Bell

Comet Cleaners The LipoSurgery Clinic The Witte Museum

Cotton Patch Café Long John Silver's Total Vision

Cosi MasterLube Visionworks

Dr. Bizer's ValuVision NISSER, Inc. Visionworld

Dr. Kimberly Finder Old San Francisco Steak House WB-35

Dr. Lori Perrone Pizza Hut Wingstreet

Dr. Martha Wilson Pizza Hut Italian Bistro WOAI - TV

Table 1

The PM Group does some of their best work in their community. As one of the leading advertising agencies in Texas representing prestigious national, regional, and local companies, they are most proud of their work for and support of San Antonio's most precious charities and community organizations (PMG, 2011). See table 2 for a list of current and past charity and community organizations clients of The PM Group.

Table 2 The PM Group's Current and Past