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Precioso Fashion Business Plan

Essay by   •  April 8, 2018  •  Business Plan  •  1,823 Words (8 Pages)  •  882 Views

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Table of Contents

SL

Name of the Contents

Page No.

1

Brief Introduction of the Entrepreneur

4

2

Brief Description of the Business

4

3

Executive Summary

5

4

Description of Product/ Service

5

5

Marketing Plan

Competitors and their Position

6-11

SWOT Analysis or Comparison of product/service with competitors

Marketing Area

Target Customer

Price

Sales Forecasting

Marketing Strategy

Marketing Budget (Yearly)

Risk of business

Seasonal Trends

6

Operation Plan

Stages in Production Process

11

Project Implementation Schedule

Production Capacity

List of Fixed Assets and their Depreciation

Rate of depreciation

Repair and Maintenance Cost of Fixed Assets:

Cost of Raw Materials (yearly)

Workforce Engaged in Production

Factory Overhead Cost

Production Cost

Inventory Management

7

Financial Plan

Fixed assets

11-14

Current assets

Start-up Cost

Total Investment

8

Organization and Management Plan

Organizational Structure

14-15

Associate/Partner Organization

Succession Plan

Business Start-up Activities and Cost

Sources of Fund

Office Equipment (cost of fixed assets in office)

Salary of the Employees

Administrative Expenses

Monitoring and Evaluation (M&E)

Business Social Responsibility (BSR)

Research and Development (R&D)

Training & Development

9

Other Courses of Action

Environmental Issues

16

Ethical Issues

Legal Issues

Intellectual Property Issues

Working Environment

Networking Linkage/Partnership

Use of ICT

Environmental Issues


Business Plan of Presioso Fashion:

  1. Brief Introduction of the Entrepreneur:

  • Name: Nowrin Nusrat Nishitha
  • Address: Daffodil International University
  • Educational Qualification: 2nd year Undergraduate students of Department of Entrepreneurship, Daffodil International University.
  • Experience in Other Business: Yes.
  1. Brief Description of the Business

  • Name of the Business:  “Precioso Fashion”
  • Nature of Business: Retail
  • Sector/Industry: Company
  • Objectives        : To provide the latest fashion trend around Bangladesh with the test of virtual service.
  • Type of Ownership: Sole Proprietorship  
  • Total Investment: BDT 50,000
  • Loan & Equity: NA
  • Potential Market:
  • E-commerce and F-commerce business sector is booming and creating opportunities.
  • Now a days, people do not get the time of doing shopping and that creates my market.

  1. Executive Summary:

Precioso Fashion is a new business idea in the city. There are lots of online stores in Bangladesh but my concept is different than others. People are always buy they do not get time for buying physically but they are afraid to purchase from online as the product do not seems as same as picture or video they also can’t give a trial on their selves. My service will make the shopping more easier because along with the unique designs of trendy fusion work on current fashion sense it will boost the fashion as well as make customers more comfortable to buy from online. The 3D virtual trail option of the website and app will help to give a trail in one’s self and help to pick the better dress.

Fashion Industry is a very old sector and there are lots of competitors, but this uniqueness will drag the customers as it is totally new concept in our country.

Currently Precioso Fashion is a running business but doing it traditionally through the F-commerce. The website is under construction and the concept of app is not developed yet.

Our total start-up cost is 7, 80,000 BDT and I took primary steps towards my plan with only 50,000 BDT. I believe that gradually we will increase our capacity of production and we will definitely reach my destination.

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