Introduction About Trung Nguyen Coffee
Essay by ThuHong • January 16, 2016 • Essay • 353 Words (2 Pages) • 1,299 Views
Trung Nguyen has differential view about its product in comparison with its competitors which just use goods materials and high technology while Trung Nguyen has combined good materials, high technology, Western’ secret and new opinion about coffee in order to provide high quality and special product.
- For good materials, Trung Nguyen chose the four best material areas in the world, including
- Robusta coffee beans of Buon Ma Thuot which is the most famous in Vietnam.
- Coffee beans come from Ethiopia which is home country of coffee.
- Arabica coffee beans of Jamaica.
- Coffee beans which are original from Brazil
Trung Nguyen is a leader in transfer technology which is friendly with environment.
- With Eastern’ s secret, Trung Nguyen use the mix between rare medicinal herbs, special power resources from gemstone and special additive during roasting and grinding coffee.
- In new opinion about coffee, Trung Nguyen put the new ideas about coffee which blood of knowledge economic also helps start brain, motivate innovation and bring light future.
The core product of Trung Nguyen is coffee with nine different kinds.
Weasel is the king of coffee is the most premium product of Trung Nguyen Coffee.
Legendee is the coffee for the great is the most unique coffee that has been chosen to serve for the Global Conferences such as ASEM and APEC and as special gifts dedicated to the head of states or the kings.
Diamond coffee of Trung Nguyen Coffee is selected from several regions where have the best resources such as Ethiopia, Jamaica, Kenya and Buon Ma thuot. Diamond product has five different flavors in the same product box.
Passiona is a special product line of Trung Nguyen Coffee which is reserved for women. It contains low caffeine content, collagen supplement, antioxidants, oriental herbs and sugar diet.
Additionally, some other product lines are really popular in Vietnam market. The first mention is G7 instant coffee. G7 instant coffee also has the G7 cappuccino chocolate line. The next product is creative coffee with five various level of flavor. Trung Nguyen Coffee also serves their customers by origins coffee beans of them. The last product of Trung Nguyen Coffee is fresh coffee.
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