1 What Business Communication Media You Will Utilize If You Have to Launch a Soap in Rural India?

CASE 3 (40 Marks)

Attempt all cases of the following: (10 marks each)

(i) Iran Rafsanjan Co., Rafsanjan City, Iran has taken a marine insurance policy No. VB/84/3629/29 dated

20th December, 2005 from Albroz Insurance Co., Kerman City, Iran for the import of 500 tractor gears

from Apex Products (India) Ltd., Delhi. The exporter shipped the cargo on board vessel -- SEEMA on

26th December, 2005 for Bandar Abbas Port of Iran.

As per the letter of credit condition, the exporter was required to fax the shipment details to Albroz

Insurance Company within 24 hours of the shipment. However, the exporter could not fax such details due

to change in telephone (fax) number of the insurance company.

Draft an express telegram to intimate shipment details.

ii) Yours is a multinational company having joint venture with a Chinese company. Plant is to be located at

Surat. The company immediately needs an Executive - Foreign Affairs (male/female) with ability of

"writing and speaking Chinese language.

Draft a recruitment advertisement for publication under classified column of a national daily. Salary-is no

bar for the right candidate. E-mail address -info@krishnafashions.com

iii) The local head office of State Bank of India is located at 11, Parliament Street, New Delhi-110001. The

bank wants to construct 76 flats at Noida for its employees and invite applications for pre-qualification of

contractors. Full details are available on its website - www.sbi.co.in or www.statebankofindia.com/

procurement_news.