Traditional Toys of Perennial Appeal to Children
Essay by Pablo Alvarez • March 15, 2019 • Case Study • 262 Words (2 Pages) • 714 Views
30% owned by Ponti
70% Investors
Strategy
Traditional toys of perennial appeal to children
Reduce manufacturing costs – all produce in Italy by machine, no outsourcing
Policy of not laying off workers
Sales
Seasonal but less than cometitors
Customers
Toy Stores, Small gift shops, etc and supermarkets.
Finance
Line of credit 5M – paid over Q1 (2 months)
From 2001-2003, plant expansion to increase production = sales 110M
Dec 2001 Bank Loan 20M
Dec 2003 Sales +15% Profits +22%
Line of credit
June 2003 +7M, Dec 2003 +5M
Previously only used from May to September
Cash balance should be above 2M
Expected growth
2004 +15%
2005 +5%
2006 +5%
Income Statement (P&L)
Sales 81,5M
COGS 42,6M
SG&A 24,3M
Overhead 4,1M
F. Expense 1,2M
(inc. interest Long term loan)
Depre. Expenses 2,8M
(to include in product cost when valuing inventories)
Corporate TAX (30%) XXM
Payment of Receivables 60 days (now longer, calculate)
Payment to suppliers 60 days
Purchase of Materials 38,4M (Payments 37,2M)
Tax outstanding from 2003 would be paid in March 2004
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