Strategic Management Report
Essay by Maxi • April 28, 2012 • Case Study • 383 Words (2 Pages) • 2,555 Views
Strategic Management Report
INDEX
Acknowledgement 3Assignment on Strategic Management 4Company Profile 5Existing Vision and Mission Statementof Dreamworld Resort6Analysis of Vision and Mission Statementof Dreamworld Resort7Vision and Mission Statement of Dreamworld Resort (New) 8External Opportunities and Threats 9Competitive Profile Matrix (CPM) 10External Factor Evaluation (EFE) Matrix 11Internal Strengths and Weaknesses 12Internal Factor Evaluation (IFE) Matrix 13SWOT Analysis of Dreamworld Resort 14SWOT Matrix - Alternate Strategies 16Advantages and Disadvantages of Alternative Strategies 17Recommend Specific Strategies andLong Term Objectives 18Projected Income Statement 20Financial Ratio for Projected Years 21Strategy Review and Evaluation 22
Preston University Karachi - North Nazimabad Campus Page 3
Strategic Management Report
ACKNOWLEDGEMENT
In the name of "Allah", the most beneficent and merciful who gave us strength andknowledge to complete this report. This report is a part of our course "FinancialManagement". This has proved to be a great experience. This report is a combine effortof Rakshinda Fahim (Group Leader), Muhammad Saleem Ashraf, Ali Ahmed Khan,Muhammad Nazim, Finhas Mushtaq and Ammar Navid Rizvi.We would like to express our gratitude to our Strategic Management teacher Mr. FerozAlam; who gave us this opportunity to show our efforts in the form of this report.
Preston University Karachi - North Nazimabad Campus Page 4
Strategic Management Report
ASSIGNMENT ON STRATEGIC MANAGEMENT
Objective/Theme:
Write a Comprehensive report on "Strategic Management". Discuss in detail its role andthe issues involved in any Organization of your Choice.Instructions:
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Assignment should be in formal report form.
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The Assignment should comprise minimum 15 Pages write-up (excluding Titlepage, Acknowledgement, Index and References pages).
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The following steps to be followed and covered in your report.Step 1-Identify the firm's existing vision, mission, objectives, and strategies.Step 2-Develop vision and mission statement for the organization.Step 3-Identify the organization's external opportunities and threats.Step 4-Construct a Competitive Profile Matrix (CPM)Step 5-Construct an External Factor Evaluation (EFE) Matrix.Step 6-Identify the organization's
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