Effect of Mass Media Paper

Effects of Mass Media

In the last century, it has been many important innovations that has made people of all trades change the way they now communicate with the world. Whether talking to family or business partners, communication is much quicker, effective, and timely. One of the examples is the internet and cellular phones, through which thousands of email, texts, and pictures can be at the fingertips of people in a matter of seconds. Another printing advantage is no more hand-written assignments or business presentations and last television has definitely change the way people get information from around the world in minutes the Internet has definitely changed the way people communicate, learn, and even shop. It has become the best way to spread information whether it be fact or fiction. Whereas before we would have to wait for tomorrow newspaper for the news, now with a click of a button people get information around the world. Most newspapers now have websites in order to compete against all other news sources and media frenzy created by the rapid change in technology, and just as with every new innovation it comes with own set of hoaxes and fallacies. With the invention of cellular phones and the introduction to the internet to this devices is even easier to keep in touch and browse the web without the need of a bulky computer, people share photos and vacation trips in the social sites as well as send important information to their companies or organizations. As found in (wiki.answers.com). The Internet allows people to more easily work from their home, to form and sustain friendships and even romantic attachments from their home, to bank from their home, to vote and engage in political and social issue based discussions with others from home. Although this is a great tool to interact with others this does not allow for face to face communication and it make people to be more resilient to come out and socialize with others face to face. Reading a series of longitudinal and experimental studies (e.x. McKenna, Green, and Gleason), who test a theory of relationship formation on the Internet, these researchers directly address the argument that the psychological quality of Internet social interaction is lower than is the psychological quality of traditional face-to-face interaction.

The printing press gives the world a consistent look prior to this the individual hand written text or books would be inconsistent and full of writing and grammar errors. Now the tools that we encounter in our computers help dismissed most punctuation and grammar errors this has definitely increase the literacy by making books, newspaper and articles in the internet available to people. This helps understand the way the author is trying to communicate and it also enhances the overall reading experience of the reader. As Rosenblatt writes "The reader reacts to the words on the page one way rather than another because