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Case Study Help

Essay by   •  January 10, 2012  •  Essay  •  324 Words (2 Pages)  •  1,489 Views

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CASE STUDIES

There are three case studies in this course. Your submission must be in the form of APA formatted manuscript (title page, reference page, citations within the body of the paper to support your discussion, 12 size font, and 1" margins). APA requires that you write in the third person and you should be directing this to the company not to individuals in that company, it is not a report about the company it is narrative report TO the company. Such documents are written in the third person and must remain objective, unemotional, and impersonal. That means there should be no reference to you in any way shape or form and that there is no need to name any individual in the company, or for that matter, the company itself. It is inappropriate to repeat or summarize the case information. You should start by providing an analysis of, not repetition of, the case information and what you determine are the salient or critical corporate/strategic issues. Be careful to avoid gratuitous openings and closings. For these case studies an abstract is not required and abstracts never count towards a minimum word requirement. If you are comfortable writing an abstract make sure it addresses your proposals in the paper and does repeat or summarize the case itself.

Focus on demonstrating the ability to think analytically and synthesize by providing realistic and viable solutions and/or alternatives. Each submission should demonstrate careful analysis of the company and the current situation followed by specific and focused recommendations. Businesses must make decisions regularly with imperfect information that means it is inappropriate to suggest any additional analysis, study, survey, or additional company effort to reach a decision. The student must resolve the issues based on the information available. A well written case study should run approximately 500-700 words (2-3 pages, double-spaced) to earn full credit. Do not provide company histories and do not repeat or summarize case information.

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