Apple Stakeholders Case

Apple identifies their internal stakeholders as people who are already committed to serving the organization in some capacity such as employees, board members and investors. The goal of all internal stakeholders is to maintain Apples reputation as the world's leader in new innovative technology.

External Stakeholders are those who are directly impacted by Apples product. This may be business who purchase Apple products, or local communities that are impacted by Apple. In other words external stakeholders are all consumers, Apple vendors and everyone who does not directly work for Apple. All external stakeholders impact an organizations ability to prosper and stay in business. If no external stakeholders or internal stakeholders invest in Apple or purchase their product they will lose their market presence. When that happens, layoffs take place and the company faces possibility of merging or being bought out. All organizations rely on the public to help them gain or maintain success.

SWOT analysis the organization's strengths, weaknesses, opportunities and threats they face in order to maintain success (Nichels, McHugh, 2010). Strengths and weaknesses are associated with internal processes within the company's arrangement, while opportunities and threats address the external environment. Opportunities and threats usually deal with outside factors such as economy, gas prices and factors that are beyond the organizations control.

They are still coming up with new improved versions of the IPhone and IPad and people will keep on buying them because of the global name and quality associated with the Apple brand.