Theo's Chocolate Case Study

Choosing to allow unions is the best solution to address the accusations from medias because it can respond to media criticism, and does no harm the company. The first priority for Theo's chocolate is to response to media criticism immediately because the media's accusations have raised public suspicions about Theo's chocolate. This negative impact will have a snowball effect if the company does not respond as soon as possible. Theo chocolate is highly likely lost all the trust of customers, suppliers, the public, and investors in a short period of time. Therefore, encouraging unionize, a positive attitude to response to the media, is the best solution.

Choosing to allow unions is the best solution to address the accusations from medias because it can respond to media criticism, and does not harm the company. The first priority of Theo's chocolate is to respond to media criticism immediately, therefore, encouraging unionize, a positive attitude to respond to the media can prevent the company from getting into trouble. Start with a public case study from ILRF, which accused Theo chocolate of violating their fair value values by stopped employees from doing union activities, persistent negative reports from several news outlets have leaves Theo's chocolate struggling to cope with. if the company did not immediately respond effectively, These negative news will have a snowball effect: This issue will turn from media questioning to public criticism, even to the loss of trust from consumers and eventually to a serious crisis. In such a situation, employees will feel angry if the company continues to insist on preventing employees from doing union activities.

Another reason for allowing unionization is that unionization will not hurt the company, but can bring many benefits. According to Maranjian, unionization can significantly increase the salaries and benefits of employees, with average wages rising by more than 20% and enjoying more holidays. According to ABC (I need to search for a specific piece of external resources about employee engagement), the employee engagement will rise if employees get better wages and benefits, the high value of the contribution of the staff of the company is more appropriate, increasing staff wages and benefits can make the employees and the company to achieve a win-win situation. At the same time, the rise in wages is sure to put pressure on companies, especially Theo that are not yet profitable. However, in the predictable future, the company's revenue growth can cover this additional expenditure and can be made up by reducing costs.